Why Google Gemini Has No Ads Yet: ‘Trust In Your Assistant’ via @sejournal, @MattGSouthern

Admin-FVYH1 on 26 January, 2026 | No Comments

Why Google Gemini Has No Ads Yet: ‘Trust In Your Assistant’

Google DeepMind CEO Demis Hassabis has stated that Google currently has no plans to include ads in Gemini. This decision comes as OpenAI is moving forward with plans to introduce advertising in ChatGPT.

Hassabis’ reasoning behind this choice is centered around the idea of building trust between users and their AI assistants. By not including ads, Google aims to create a more genuine and reliable interaction between users and Gemini.

This approach differs from OpenAI’s strategy, which involves integrating ads into ChatGPT. As the AI landscape continues to evolve, it will be interesting to see how these differing approaches impact user experience and the overall development of AI assistants.