January 7, 2025
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Martech Xpert

Plintron secures Patent for Cost-effective Cloud-Switch based innovative Solution for Roaming Mobile Communication

Plintron secures Patent for Cost-effective Cloud-Switch based innovative Solution for Roaming Mobile Communication

Martech Xpert04 mins

NEW DELHI, May 27, 2024 /PRNewswire/ — Plintron, a global leader in digital communications technology solutions, has been awarded a patent which will revolutionise the mobile communication landscape for international roaming subscribers. This patented technology, titled “Method for Providing Mobile Communication for Roaming Subscribers Using Cloud Switch,” significantly reducing roaming costs through a path-breaking technology. Subhashree Radhakrishnan,…

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MartechXpert.com TREEFROG PRESENTS DATA FROM THEIR PARKINSON'S DISEASE CELL THERAPY PROGRAM AT THE 29TH WORLD CONGRESS ON PARKINSON'S DISEASE AND RELATED DISORDERS (IAPRD) IN LISBON

TREEFROG PRESENTS DATA FROM THEIR PARKINSON’S DISEASE CELL THERAPY PROGRAM AT THE 29TH WORLD CONGRESS ON PARKINSON’S DISEASE AND RELATED DISORDERS (IAPRD) IN LISBON

Martech Xpert04 mins

BORDEAUX, France, May 20, 2024 — TreeFrog Therapeutics will participate for the first time at the IAPRD, to present data from their Parkinson’s disease cell therapy program, which has demonstrated excellent results with full motor recovery at 16 weeks in preclinical studies. Parkinson’s Disease is a progressive neurological disease affecting more than 10 million people worldwide…

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Personalization: A Paradigm Shift in User Experience

Decentralized Identity: Your Data, Your Way

Martech Xpert03 mins

In today’s data-driven world, our online footprints hold immense value. From social media interactions to shopping habits, companies collect and analyze vast amounts of personal information. But what if you could control who has access to this data? Decentralized identity (DID) emerges as a revolutionary concept empowering users to manage their digital identities in a…

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Decentralized Personalization: A Paradigm Shift in User Experience

Decentralized Personalization: A Paradigm Shift in User Experience

Martech Xpert03 mins

The digital landscape revolves around personalization. From targeted ads to curated newsfeeds, algorithms tailor online experiences to individual preferences. But what if control over personal data shifted from corporations to users? Enter decentralized personalization, a burgeoning concept that promises a more user-centric approach. Centralized vs. Decentralized: Understanding the Power Shift Traditionally, personalization relies on centralized…

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Level Up Your LinkedIn Group: Strategies for Growth and Impact

Level Up Your LinkedIn Group: Strategies for Growth and Impact

Martech Xpert05 mins

In today’s digital landscape, professional communities like LinkedIn Groups hold immense value for businesses and individuals alike. But simply creating a group isn’t enough. To thrive, your group needs a strategy for attracting members, fostering engagement, and ultimately making a lasting impact within your industry. This article dives deep into effective strategies to transform your…

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Attract C-Suite Attention: Boosting Engagement from CXOs in Your LinkedIn Group

Boosting Engagement from CXOs in Your LinkedIn Group

Martech Xpert04 mins

In the fast-paced world of business, connecting with high-level executives can be a game-changer. LinkedIn Groups offer a unique platform to foster engagement with CXOs (Chief Experience Officers, Chief Executive Officers, etc.), but attracting their valuable insights requires a strategic approach. This article explores key strategies to turn your LinkedIn Group into a CXO magnet,…

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Marketing Analytics: Avoiding the Pitfalls and Achieving Success (Part 4)

Marketing Analytics: Avoiding the Pitfalls and Achieving Success (Part 4)

Martech Xpert04 mins

The world of marketing analytics is brimming with potential, but navigating its complexities can lead to challenges. In this final part of our series, we’ll explore some common pitfalls to avoid when implementing marketing analytics and offer best practices to ensure a smooth and successful journey. Steering Clear of Common Mistakes: Pitfalls to Avoid in…

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Marketing Analytics: Putting Data into Action (Part 3)

Marketing Analytics: Putting Data into Action (Part 3)

Martech Xpert04 mins

We’ve established the importance of marketing analytics and explored the arsenal of tools at your disposal. Now, let’s dive into the exciting world of applying marketing analytics to solve real-world challenges and optimize your marketing efforts. From Data to Decisions: Practical Applications of Marketing Analytics Marketing analytics empowers you to transform raw data into actionable…

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Marketing Analytics: Essential Tools for Data-Driven Decisions (Part 2)

Marketing Analytics: Essential Tools for Data-Driven Decisions (Part 2)

Martech Xpert05 mins

In our previous article, we established the importance of marketing analytics in driving data-driven marketing strategies. Now, let’s delve into the treasure trove of marketing analytics tools available to empower you to extract valuable insights from your data. Equipping Your Marketing Arsenal: Essential Tools for Data Analysis The marketing analytics landscape offers a variety of…

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Marketing Analytics: Essential Tools for Data-Driven Decisions

Marketing Analytics: Essential Tools for Data-Driven Decisions

Martech Xpert04 mins

In today’s data-driven marketing landscape, informed decision-making is paramount. This series will guide you through the exciting world of marketing analytics, equipping you with the knowledge and tools to unlock actionable insights from your marketing data. Part 1: Introduction to Marketing Analytics: The Power of Data-Driven Marketing Welcome to the fascinating realm of marketing analytics!…

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